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3张SMART汽车的招贴,不错的定位和表现,比较有IDEA。呵呵,难怪Catch line是【Open your mind.】

广告1【还在找大规模杀伤武器】Not Smart!

not smart

广告2【我尿你布什的@#$!*&#!】Not Smart!

not smart

广告3【实习生和雪茄】Not Smart!

not smart

呵呵,有点意思吧?

Posted in 设计思考.

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2 Responses

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  1. chesky says

    smart小车现在也开始进入美国市场。对于石油资源减少,地球温暖化的发展还有环保意识增强的如今社会,smart开始迎来新的机遇。(有人说Smart如果晚十年出来的话,卖得会更好。)

  2. bigface+Cat says

    忘了chesky对车是很了解得啊,呵呵。



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